Variety

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Variety, the entertainment industry’s premier trade magazine, used Sign in with LinkedIn to attract registrants for its Venture Capital & New Media Summit.

Variety Preview Variety recently hosted its Venture Capital & New Media summit, a conference that featured leading personalities of the entertainment industry. Potential registrants could use Sign in with LinkedIn to view speakers’ LinkedIn profiles and see how they are connected.

“By implementing Sign in with Linkedin, Variety was able to engage potential registrants by creating a sense of community around the conference. It was an excellent tool to further market the conference and display the true caliber of our speakers.”
Jae Paik
Director of Web Development at Variety


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